Plan your non fiction book #21 – Creating Ideal reader archetypes

Think about how well you know the ideal reader for your book. People buy books because of some sort of outcome, solution or result that it gives them. In this series of articles, we explore what makes an ideal reader and how to find yours.

Who is your ideal reader?

Reader archetypes

Trying to come up with ‘your reader archetype’ is a lot of fun. This is where you create a written profile of your reader, looking at what they may read, what they drink, where they go on holiday. When you have finished, leave it and reflect; then come back and draw your ideal reader. After this, collect pictures of things that connect you to your reader and create a scrapbook page.

Complete the ‘reader archetype’ worksheet which is available for a share below.

The picture of your reader

Which hat does your ideal reader wearDraw a picture of your reader. Do this by collecting images of things that you think encapsulates who your reader is. Collect photos of: –

  • Where you think they may live
  • What would they eat?
  • Their perfect holiday
  • Pets
  • Hobbies

As you can see, there are many ways to classify your reader, these are included to stimulate your thinking.

Leave these exercises for a day or two. When you come back after a period of reflection you should be clearer.

Knowing your ideal reader is one part of the knowing what the heart spot for your book

To unlock your reader archetype exercise  – share the love

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17 Reader archetype


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Plan your non-fiction book in a weekend

Plan your non fiction book in a weekend has been designed to help you to be able to undertake all of the vital planning tasks that make writing a book – simple and stress free

Each day to help you create your book, I am going to answer these essential planning questions:-

  • What kind of planner am I and why is this important to know?
  • What tools and resources do I need?
  • What is the process and cost of writing and publishing a book?
  • How long will it take me?
  • How do I get ideas for my book?
  • How do I choose the ONE big idea for my book?
  • What is an outline and how do I create one?
  • How can I structure my chapters?
  • How do I create and use a book proposal?
  • How to I get my book written?

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