Getting connected to writing your non-fiction book – why are you writing it?

Getting connected to writing your non-fiction book – why are you writing it?

Why are you writing your book?

There are many reasons to write a book. It’s important that before you start you know why YOU want to write it (see the last point that says you just may want to…). If you do not have a compelling enough reason, chances are this book will not get written.

Five reasons why you want to write your book

Build your personal brand

  • Being seen as an expert
  • Coaching
  • Consultancy
  • Clarity


  • Family and friends
  • To remember someone or an event
  • Leave behind your brilliance

Shared learning

  • Adversity Closure
  • To support others


  • Raise awareness
  • Raise funds

You just want to

There is nothing wrong with wanting to write a book because you want to and you may find another reason emerging as you do.

Your ideal reader wants to feel why you are writing your book

Your ideal reader will want to know what the book is about, of course, they do. More than that they want to have a feeling that it has been written for them. We get emotionally connected to books and the message behind them.

Consider the last book that you bought, why was that?

  • Did you have to buy it for a specific reason?
  • Did someone recommend it as a great book?
  • Was there something in particular you needed?
  • Was it about acquiring new knowledge that would help you?

Knowing that your words have the power to change you and your world is a very compelling reason to write a book. Get in touch with your why – before you put pen to paper.

What is your why for writing a book?

Pop into Writing for the soul and share your why.

Click on the links for day one and day two of this challenge Getting connected to writing your non-fiction book 

I wrote this book Plan your non-fiction book in a weekend to share my knowledge, skills and experience, to use for coaching, workshops, retreats and online courses.

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Plan your non fiction book

Plan your non-fiction book


Plan your non-fiction book in a weekend has been designed to help you to be able to undertake all of the vital planning tasks that make writing a book – simple and stress free

Each day to help you create your book, I am going to answer these essential planning questions:-

  • What kind of planner am I and why is this important to know?
  • What tools and resources do I need?
  • What is the process and cost of writing and publishing a book?
  • How long will it take me?
  • How do I get ideas for my book?
  • How do I choose the ONE big idea for my book?
  • What is an outline and how do I create one?
  • How can I structure my chapters?
  • How do I create and use a book proposal?

You are just simple 30 steps away from becoming a published author

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Jacqui Malpass

Personal Brand Alchemy | Building your brand one story at a time. Stories have the power to change lives, share yours and make the right impact. Personal Brand Alchemist | Author | Writer

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